BRS Media’s dotFM Launches Domain NFTs to Showcase Unique Digital Assets.

BRS Media’s dotFM Launches Domain NFTs to Showcase Unique Digital Assets. 

The .FM TLD continues to innovate and expand offerings to meet the evolving needs of the digital world.


San Francisco CA May 22, 2023 – BRS Media, a diverse and growing media e-commerce firm that assists traditional and interactive media companies build and brand on the power of the Internet, today announced that dotFM, the .FM Top-Level Domain Registry, has launched Domain and Emoji NFTs (Non-Fungible Tokens), marking a major step in the evolution of digital ownership and expression


Domain NFTs are unique domains represented by a single NFT that functions as both a crypto wallet address and a standard website domain. With the increasing demand for digital collectibles and NFTs, the .FM TLD is introducing a new way to own and showcase unique digital assets. By offering Domain and Emoji NFTs, the .FM TLD provides a platform for individuals and businesses to acquire and own a one-of-a-kind digital asset that represents their brand, identity, or interests.


“We are thrilled to offer Domain and Emoji NFTs. dotFM has always been at the forefront of innovation and creativity in the domain industry.” remarked George T. Bundy, Founder, Chairman and Chief Executive Officer (CEO) of BRS Media, Inc. “These NFTs offer a unique way for users to own and control their online presence. NFTs are the future of online identity and branding, and we are proud to be part of this revolution.”


dotFM is well known for its use in the audio, music and podcast industry, and with the launch of Domain and Emoji NFTs, it aims to further expand its reach to individuals and businesses across developing sectors. dotFM has a wide range of premium and emoji domains available as domain NFTs. Customers can browse and purchase domain NFTs on the dotFM website at https://get.fm/NFTs 


About BRS Media, Inc:

Based in the South of Market district (SoMa) of San Francisco CA, BRS Media was established in 1995, featured as one of the fastest growing privately held companies by the SF Business Times and Inc. Magazine for five consecutive years. Its portfolio of leading online properties includes: dotFM® & dotAM®, spotlighting Domain Innovation and Brand Registry Services for media based .FM and .AM domains; dotRadio™ extensions .RADIO.am & .RADIO.fm, Radio’s only Open & Innovative Domain Extensions; Main Street Branding™, helping Clients Assemble a World Class Identity and iRadio® Service. Further information about BRS Media can be found at https://brsmedia.fm. Main Street Branding and dotRadio are trademarks; and dotFM, dotAM and iRadio are registered trademarks of BRS Media, Inc.


Junaid Siddiqui

BRS Media Inc.

Email: jsiddiqui@brsmedia.fm

Supporting Our Customers During COVID-19

Supporting Our Customers During COVID-19


To our valued customers, partners, and friends:

We hope you and your loved ones are together, safe and healthy amid these unusual and uncertain times.

As we all continue to adjust our daily lives during the global COVID-19 pandemic. As you take steps to adapt your own businesses to the challenges ahead, we would like to assure you that we remain committed to providing you world class services and products.

Business Office Closure & Customer Service Team Working Remotely: We are requiring our employees who normally work out of our business office to work from home, including our Customer Support team. Due to the order in effect by the state of California, we are required to close our office until further notice. However, we are committed to serving you as best we can while we work remotely.

We are set to maintain our regular operations in the event of further unforeseen circumstances that impact our customers. Our distributed infrastructure, managed from multiple independent locations around the world, enables us to continue providing regular services to our customers.


All support issues (or calls) should continue to be directed to the our Support Helpdesk Ticket System:

iDotz.Net – https://support.idotz.net

dot.FM – https://support.dot.fm

iRRP.Net – https://support.irrp.net


We will continue to monitor the situation closely and rest assured we will continue delivering the services you already know and trust. If you have any questions or concerns please reach out to Support Helpdesk. We appreciate your loyalty and look forward to serving you in the future.




Industry First Quadrant Analytics for Top-Level Domain Brand Awareness

Industry First Quadrant Analytics for Top-Level Domain Brand Awareness



The “Four Quadrant” Matrix is used by consultants, executives and strategy teams and project managers to solve problems such as SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats) and is one of the most valuable and widely used tools for decision making.

For the first time BRS Media, a leading-edge firm that provides data-driven content strategy, unparalleled digital branding expertise, and world-class storytelling to the Top-Level Domain Marketplace, has released the Industry’s first Brand Awareness Analytics for consumer recognition of TLDs.

The Quadrant Brand Analytics are based on value of factors, including but not limited to; yield per domain name, price point, popularity of sites, type of usage, and TLD recognition. Each of the four sections has a specific combination of negative and positive values for x and y. The coordinate axes divide the plane into four quadrants, labelled first, second, third and fourth as shown.

This TLD Industry Quadrant Brand Analytics reflect the strengths, weaknesses, opportunities, and threats of consumer awareness and brand development across the Top-Level Domain sector. Our focus is to help registry operators to better understand the relationships between building consumer awareness and brand strategy (Yield/Visibility), to ensure that a TLDs culture cuts through and translates into best-in-class online experience for the audience and clients.


  Focus on 1st Quadrant:


The 1st Quadrant focuses on Weaknesses and Opportunities of the Lower Yield, Low Visibility TLDs in the Sub-Dollar Commodity based sector. Better longer term opportunities could be achieved with building consumer awareness and brand recognition, in an attempt to achieve better Yield and Visibility, that will increase the Top-Level Domains Brand Currency valuation.

BRS Media will be in attendance at the ICANN meeting in Montreal, Canada. New gTLD, ccTLD or Legacy TLD Registry Operators looking to position Top-Level Domains to cut through and translate into outstanding online experience for the audience, contact George Bundy or schedule a call via branding@brsmedia.com